It's important to check what the SERP looks like for each keyword on your list. The search results may look differently on different misspellings. When you misspell your search query Google will often use the 'Did you mean…' filter to set you on the right track.
Typo generator update#
Go to Google AdWords Keyword tool and check the search volume for each misspelling (or just click to update KEI if you use Rank Tracker), locate the popular terms and weed out the words no one searchers on. Obviously there's no need to go after a keyword unless there's some traffic behind it. The most important factors you should consider are Once you have your keyword list you need to analyze each search term to see if it's worth optimizing for. Select them all to get the biggest list of possible misspelling variations.
Typo generator generator#
The typo generator creates misspellings in 4 different ways: keyword proximity typos, swapped characters typos, duplicate character typos and missing character typos. To use the typo generator click 'Suggest' and select 'Misspelled words' as the keyword research method. There's an in-built typo generator in Rank Tracker you can use to come up with misspelled search terms. Try typing the word as fast as you can, ask someone who's not very brilliant at spelling to spell it out for you, get a little creative and you're sure to come up with a couple of misspelled variants for your keywords.įinally, you can feed your keywords into a typo generator to get a list of potential misspellings.
Typo generator how to#
There are even industry specific lists that contain the 'alternative' spellings in a particular niche.Įven when you know how to spell a word you can always think of a few ways to do it wrong. Check out the lists of common misspellings to locate the keywords relevant to your business. There are a lot of hard-to-spell words in the English language that get mutilated all the time.
Look through the common misspellings lists You can also check what keywords people searched for to arrive at your site in Google Analytics or Google Webmaster tools.Ģ. Alongside with your brand-related keywords you'll also find general search terms that you can add to your list. Searchers can get really creative with their spelling, so you'll find the variants you'd never thought could exist. This is a great way to find out how people misspell your brand or product names. Before you can actually get down to optimizing your site you need to identify the commonly misspelled terms related to your site. Just like with any SEO campaign the first step is keyword research.
So let's see how you can tap into the traffic opportunities behind the common misspellings in your niche. Of course this is not much compared with the almost 25 million searches for the correctly spelled term but, hey, isn't 200,000 searches/mo a lot of traffic? As you can see, there are around 200 thousand people searching for 'morgage' every month.
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